As an eBay seller it's essential for your listing to stand out, & generate interest from bidders. In the second part of this article, I've listed another top five tips for running your auction smoothly.
- Begin your auction with a low minimum bid, which will capture the interest of more shoppers who are in the market for a real bargain. It is, after all, the good deals that are often too hard to resist.
- Select the option that allows your auction to run for the longest period. On eBay, auctions can be placed for 1-7 days at no additional charge or, for a small fee, some sellers prefer to list their items for 10 days. The longer your auction runs, the more opportunity individuals will have to see your auction.
- Ship worldwide in order to accommodate international buyers. When choosing the locations that you will ship to, you may find that your auction gains better exposure and more bids if you are willing to ship worldwide. Selecting this option will open the door for more bidders, which means more interest and possibly a higher selling price.
- Be responsive. During the course of your auction, potential buyers may post questions that require your response. Such inquiries may include the condition of an item, it's age, authenticity, etc. Generally, you should attempt to answer all questions within 24 hours to show bidders that you are responsive to their concerns. This means setting aside time to check your e-mail and/or auctions at least once every day.
- Announce it! If you are a regular seller, create a free e-mail announcement list and invite potential buyers and current customers to sign up. This will help consumers to be reminded of your new listings and also keep them informed of any upcoming sales or specials that you may be offering in the near future. From time to time, offer discounts and/or contests exclusively to subscribers. This approach is likely to persuade former customers to continue buying your products and/or service. |
